: Do You Know How To Make Direct Marketing Work For You?
It's tough for any business to do without direct mailing these days. Used effectively, this is your trigger to sales....

: How To Write A Compelling Marketing Letter That Actually Gets Read. Part 2
This article focuses will show you how to make sure that your entire marketing letter gets read. Even by the most uninterested prospects....

: Choosing The Right Marketing Company
Marketing channels are complicated too, and if the connections in your network aren't strong throughout, your sales can come to shuddering halt....

: Brochure Copywriting: Strategy For Making A Piece Of Paper Resonate With People
Brochure copywriting strategy for effectively making a piece of paper connect with your market....

: One Of The Biggest Mistakes You're Making Right Now In Your Marketing
A simple secret revealed by copywriting expert, Brett McFall, which could increase your sales by 30% overnight...

: List, Offer, Copy - Still As Valid Today As It Was 50 Years Ago
Direct marketing is often called a game of dollars - getting the basics down and understanding where to put in the time, money and effort where it will do the most good and return the results you need....

: 10 Things You Can Do Today To Boost The Effectiveness of Your Marketing Program (Part 2, 6-10)
If you think of your outreach marketing program as the volume control for the information reaching prospective members or customers, it would be a simple impulse to turn up that switch when you needed more members, or wanted to launch a new program - improving your communications in one simple motion. Unfortunately it's not really that simple....

: 10 Things You Can Do Today to Boost The Effectiveness of Your Marketing Program (Part 1, 1-5)
If you think of your outreach marketing program as the volume control for the information reaching prospective members or customers, it would be a simple impulse to turn up that switch when you needed more members, or wanted to launch a new program - improving your communications in one simple motion. Unfortunately it's not really that simple....

: Real Estate Post Card Marketing; Million Dollar Mailings
Real Estate Post Card Marketing is an underutilized real estate marketing strategy known by many, but used by few. The test? How many agents do you know market real estate with postcards. Not many - that's what I thought!...